“LinkedIn is not a place to only find your dream job but a place to be better at the job you already have!” – CEO of LinkedIn
And yes, it includes clinical jobs as well!
What do we believe in ‘LinkedIn for doctors’?
Being an innovative healthcare IT partner, we have had discussions with several healthcare professionals in the last 7 years.
And one thing we have noticed is that they are speaking the language of LinkedIn with words like networking, collaboration, knowledge-sharing, connection, client acquisition, digital presence etc.
One of the reasons why healthcare professionals have adopted LinkedIn on a large scale in the last few years is that young medical students prefer to use LinkedIn for networking & connections and they continue using it even after graduation.
Franz Wiesbauer – a medical doctor with a specialization in internal medicine and cardiology – published an article on LinkedIn – 7 Reasons Why Doctors Should Use LinkedIn. (Article Link)
What we found interesting about that article was comments made by readers who are proactive in their respective clinical fields. They all admired LinkedIn for the ease it provides to share and find relevant information.
However, LinkedIn isn’t a healthcare-specific platform. It is a networking platform for all. And we always say, “One-fits-all approach does not work in healthcare”.
Meaning, there should be a dedicated LinkedIn-type social media platform for healthcare professionals only.
With a dedicated platform, we can empower healthcare professionals with useful features around their clinical practice or we can ensure that the platform has use cases to offer beyond networking, information sharing, and connections.
For instance, we can integrate telemedicine features with LinkedIn for doctors app to let them use the same platform for networking as well as clinical purposes.
Because we strongly believe that a social media app for healthcare professionals is worthless unless it helps healthcare professionals with their clinical tasks as well.
Doximity app is the best example here.
What is a Doximity app and why is it so popular in the USA?
Doximity is a professional medical networking app for physicians. This USA-based app has more members than American Medical Association and more doctors use Doximity than Epic, the top EMR in the United States.
It allows medical professionals to stay connected with colleagues, classmates and co-residents. It also lets them stay on top of the latest medical news with easy information sharing and reading.
Since it is a social media app for doctors, it is more focused on communication and collaboration. Thus, it is also armed with a HIPAA-compliant messaging feature for secure communication with colleagues.
A reason why a Doximity app is popular among American doctors is because of its clinical use cases in addition to its networking use cases.
It has two very useful features – telemedicine & eFax – capable of streamlining clinical workflows.
Using its telemedicine feature, a healthcare provider can virtually talk to a patient by simply adding his mobile number to a mobile app. Patients can join a video call from a web browser without installing any mobile app.
And the second useful feature – eFax – enables healthcare providers to send faxes to other providers including pharmacists from a mobile phone itself.
— Brett Snodgrass (@BrettSnodgrass1) January 24, 2014
Recently, Doximity – often known as LinkedIn for doctors – filed an IPO and introduced a “reserved share program” in the offering so that physicians who use the technology can get shares in the IPO.
It plans to raise nearly $536 million at a valuation of $4.5 billion. More specifically, it plans to sell 23.3 million shares priced between $20 and $23 per share.
Doximity recorded a 76% increase in Q2 2021 revenue
As per its official report, Dominity made $79 million in Q2 of 2021 as revenue which is 76% higher than the same period a year ago. (Doximity made $45 million in Q2 2020.)
In Q2 2021, Doximity brought in $36.1 million in net income.
Talking about its telemedicine platform, it grew to over 330,000 active providers.
Doximity recorded unprecedented growth after the report of 7 out of 10 doctors in the USA using its app. As a result, its stock skyrocketed by 44% and closed at $76.51.
How do social media apps like Doximity with clinical values impact the Canadian healthcare system?
There are many major differences between the US healthcare system and the Canadian healthcare system.
But when it comes to healthcare providers, their requirements, their pain areas, and solutions, we find unusual but exciting similarities between US and Canadian healthcare systems.
And these similarities give us confidence that a social media app for doctors like Doximity which is performing outstandingly in the USA will surely perform well in Canada too.
Following are the top ways an app like Doximity could impact the Canadian healthcare system.
Which features are countable from Doximity if you have to make your own healthcare social media app?
Doximity is one of the best healthcare apps we have come across in recent years. Our business analysts have studied it thoroughly. What they found is interesting.
It is neither a networking app nor a clinical app. Instead, it is the fusion of both. And that’s why its features are divided into two categories – clinical features & networking features.
Following are the top clinical and networking features we would suggest you add if you are also planning to create a social media app for doctors.
We have many other ideas for doctor-centric social networking apps. Sharing a few of them …
That’s what we do exceptionally well. Generating healthcare app ideas, validating them, and executing selected ones!
Because a tiny mobile app has the answer to all challenges our healthcare system is facing!
Remember the time when we could not figure out how we can provide safe care to patients amid the pandemic and then we found the answer in a telemedicine app?
Same way, we can find answers to our current healthcare challenges within the tiny mobile apps!
Anyway, let’s now discuss a few more social media for doctors app ideas.
Let’s connect for a more in-depth discussion and quality execution of your healthcare app project
We’re an Ontario-based healthcare-focused IT company – aiming to solve all Canadian healthcare system challenges with epic mobile apps.
And we will achieve it one day as our entire team – healthcare developers, designers, business analysts, and compliance specialists – shares the same vision.
Be it long-term care homes or clinics or healthcare startups, we take their app ideas to execution with our healthcare IT, business, and compliance expertise.
Since we are local Canadians, we are well aware of our healthcare system, clinical protocols, clinical terms, compliance requirements, and billing structure.
And this specific knowledge helps us to build a Canada-focused healthcare app that perfectly addresses the pain areas of Canadian consumers and fills the gaps between technology and our healthcare system.
What we are known for is delivering peace of mind as we don’t leave anything on our healthcare clients. And that’s what we are proud of!
Because delivering tech solutions is easy. Delivering peace of mind to clients isn’t!