Do you remember those days?
Australia – the country which managed the pandemic more effectively than the USA and Canada was racing against time to stop the delta variant from causing havoc!
The best hope Australia had was teams of contact tracers who were putting tremendous efforts to contain the spread.
But if they had failed, the entire healthcare ecosystem would have collapsed which almost happened.
It was very close call. Two GDP-producing cities of Australia were on their knees and people trapped into helpless situations!)
— Sharnelle Vella (@SharnelleVella) July 15, 2021
During those difficult times, one thing emerged as a shining star. Yes, we are talking about online doctor consultation apps or telehealth apps.
These apps are so useful that it continues to thrive even today when the authorities are about to end the pandemic isolation rules and other COVID mandates.
One such very popular online consultation app in Australia is Eucalyptus which had raised $22 million during the time of the pandemic.
And also later raised $60 million in series C round to make grand entry into UK market.
How Eucalyptus – an Australian telehealth app startup – raised $22.3 million from Hims and Hers investors and later $60 million?
Founded in 2019 by Tim Doyle, Benny Kleist, Alexey Mitko and Charlie Gearside, Eucalyptus had announced to raise $22.3 million in its series B funding round led by NewView Capital.
And they later raised $60 million.
The New South Wales-based telehealth app startup has managed to close this successful funding round within 2 years of its inception!
It runs its digital healthcare business with 5 different brands across fertility, health and wellbeing. This is what Hims & Hers has been doing successfully.
However, Hims and Hers is only popular in North America. While Australia has good potential for such business model, no major player has ever dared to do that.
So, by doing what Hims and Hers is doing in USA, Eucalyptus made Hims and Hers investors to invest in it.
These 5 brands of Eucalyptus are,
- Pilot: For men’s health
- Kin: Online fertility support for women
- Normal: Sexual wellbeing
- Software: Prescription skincare or teledermatology
- Juniper: The weight loss program
One of the major reasons why Eucalyptus is reporting outstanding growth is its “demographic-focused digital clinics” where it targets different health issues of different demographics with different brands and healthcare services.
With its intuitive platform, it enables patients to seek medical consultation virtually and receives ePrescriptions.
It also delivers drugs or prescriptions to the doorstep of users.
Overall, from medical consultation to ePrescription and prescription delivery, it streamlines the entire patient care workflow.
Business opportunities for online doctor consultation app in Australia
Eucalyptus has successfully proved the prosperous business opportunity of telehealth in Australia.
But when you invest huge in telehealth app development in Australia to build a telehealth platform like Eucalyptus, you should collect other shreds of evidence.
Future of online doctor consultation in Australia in post-pandemic era
You must be considering the future of telehealth or online doctor consultation if you are planning to develop a telemedicine app.
So, let’s discuss it.
B2B software comparison website Capterra has recently carried out a study with over 1000 Australians to identify what they are thinking about telehealth.
Telemedicine + Healthcare eCommerce = A combination both users and investors can’t resist
Well, selling medication, prescriptions and other healthcare/wellness products – that too with subscription plan – from the telemedicine app itself is where the telemedicine apps have evolved to.
So, here is how it works.
- A user visits the application.
- Have consultation with doctors.
- Buy the product/prescription and sometimes subscription too from the same app.
This model suits perfectly to wellness issues such as hair loss, skin issues, menopause-related issues etc.
With such a model, you do not only build larger user base but increase the revenue streams too.
How can we help you build online doctor consultation app in Australia and start a telehealth startup?
We’re an Ontario, Canada-based healthcare-focused IT company and known as telemedicine tech, business and compliance experts.
With our healthcare IT-specific knowledge, we have been dealing with Canadian, USA and Australian healthcare challenges for more than 8 years.
And since the pandemic, we’ve doubled our resources and efforts to empower healthcare providers with the right tools and technologies.
Talking about a telemedicine product, we design, develop and deliver custom, MVP and white-label solutions.
We also have expertise in HL7 and working with operational workflows to integrate top EMR/EHR, pharmacy management software and other healthcare platforms with your telemedicine platform for easy and real-time data sharing across systems.
In addition to all your technical challenges, we’ll solve compliance and business challenges as well.
We’ll guide you with business models, operations, strategies, compliance requirements etc.
Overall, we’ll deliver you peace of mind!