You might have heard about the recent backlash against digital contraceptive apps.
Natural Cycles, for instance, faced criticism after some users got pregnant while relying on the app.
But despite these issues, the femtech industry is still thriving.
Just look at Moody Month, which recently secured $132,000 in a Seed round on December 6, 2023.
And let’s not forget Flo Health, which is valued at $200 million. It shows a huge demand for innovative female health and period-tracking apps.
What makes these apps stand out, and how can you avoid common mistakes to create a successful one?
If you’re a health-tech entrepreneur or provider, learning from these apps can help you steer clear of mistakes and build a top-performing app.
Your period is also one of the most important vital signs for female health, says Apurva Shah, MD, an ob-gyn at Women’s Wellness Associates at Saint Vincent Hospital and the medical advisor at Mira. By keeping tabs on it using one of the best period tracker apps, you may be able to flag any potential underlying health problems.
Top 8 Period Tracker & Female Health Apps by Downloads in 2024
1. Flo Period & Pregnancy Tracker
Flo Health, the top women’s health app worldwide, has achieved a valuation of over $1 billion, making it a unicorn.
Flo supports women through all stages of health, offering cycle tracking, symptom monitoring, and expert advice from over 120 professionals.
Key Features
- Cycle Tracking: Accurate tracking of menstrual cycles, including start and end dates, cycle length, and flow intensity.
- Symptom Tracking: Monitoring of symptoms associated with menstruation, such as mood swings, bloating, and breast tenderness.
- Ovulation Prediction: Estimation of the fertile window based on cycle length and other factors.
- Pregnancy Planning: Tools and information for those planning to conceive, including fertility awareness methods and basal body temperature tracking.
- Pregnancy Tracking: Guidance and support for pregnant women, including gestational age, fetal development milestones, and symptom management.
- Personalized Insights: Tailored recommendations based on individual data and preferences.
- Community Features: Connection with other users, sharing experiences, and seeking support.
2. Period Tracker Period Calendar
One of the most widely used tools for tracking periods, ovulation, and pregnancy.
It has supported the well-being of over 300 million women across 45+ countries for the past decade.
This app offers a simple, calendar-based interface to help women easily monitor their menstrual cycles.
Key Features
- Cycle Tracking: Simple tracking of menstrual cycles using a calendar.
- Symptom Tracking: Limited symptom tracking capabilities.
- Calendar-Based Interface: An easy-to-use calendar for visualizing cycle patterns.
3. MEiyou
Meet You, or “Meiyou,” is a Chinese app that started with a simple goal: helping women track their periods.
Launched in 2013, it quickly grew into something much bigger.
Now, with over 300 million users, it’s a full-fledged social media platform. The app not only tracks menstrual cycles but also supports women’s sexual health, fertility, and overall well-being.
Key Features
- Period Tracking: Keeps track of menstrual cycles, ovulation, and fertility windows.
- Community Support: Connects users with a social platform to discuss health topics and share experiences.
- Health Insights: Offers tips and information on sexual health, fertility, and general well-being.
- Personalized Reminders: Sends reminders for periods, ovulation, and other important dates.
- Lifestyle Tracking: Allows users to monitor their diet, exercise, and other lifestyle factors that affect their health.
4. My Calendar- Period Tracker
A user-friendly app designed to help women track their menstrual cycles with ease.
Every month, over 6 million users rely on this app, which supports more than 20 languages.
It offers a simple yet effective way to monitor periods, ovulation, and fertility, making it a reliable tool for managing reproductive health.
Key Features
- Cycle Tracking: Basic cycle tracking capabilities.
- Symptom Tracking: Limited symptom tracking capabilities.
- Community Features: Opportunities to connect with other users, share experiences, and seek support.
How It Works
- Create an Account: Users create an account to join the community.
- Input Data: Users input their menstrual cycle information.
- Track Cycle: The app tracks the user’s cycle and provides basic visualizations.
- Engage in Community: Users can participate in discussions, forums, or other social features.
5. Clue Period Tracker & Calendar
Clue is a trusted period tracker available in 20 languages, reflecting its commitment to accessibility and diversity.
It offers a premium plan with advanced features like PMS and fertility predictions, and specialized modes for conception, pregnancy, and perimenopause.
In the U.S., the subscription costs $9.99 monthly or $39.99 annually.
Key Features
- Cycle Tracking: Detailed cycle tracking, including flow intensity and cervical mucus.
- Symptom Tracking: Extensive symptom tracking capabilities.
- Personalized Insights: Tailored recommendations based on individual data and preferences.
- Community Features: Opportunities to connect with other users and share experiences.
- Additional Features: Users can also access features like pregnancy planning, community forums, and educational content.
Pros
- Tracks menstrual cycles, acne breakouts, cravings, energy, exercise levels, mood, and weight.
- Provides resources on contraception, fertility, love, and sexuality.
Cons
- Users find excessive notifications for paid features can detract from the overall experience.
- Some educational content is locked behind a paywall.
Cost: Free to download; in-app purchases start at $9.99.
6. Clover: Period & Cycle Tracker
Clover Period Tracker is a smart app designed to help women effortlessly monitor their menstrual cycles.
With over 4 million users globally, it combines data-driven predictions with a user-friendly interface, offering personalized insights into periods, PMS symptoms, and more.
Clover ensures clarity and support throughout your monthly cycle.
Key Features
- Cycle Tracking: Basic cycle tracking capabilities.
- Symptom Tracking: Limited symptom tracking capabilities.
- Community Features: Opportunities to connect with other users, share experiences, and seek support.
7. Stardust: Period & Pregnancy
Stardust is a versatile period tracker that not only predicts your cycle and logs symptoms but also tracks hormone fluctuations.
Unique features include sharing your cycle details with friends or partners.
It’s free to download, with premium plans starting at $2.99/week. Ideal for mood and period tracking.
Key Features
- Cycle Tracking: Detailed cycle tracking, including flow intensity and cervical mucus.
- Symptom Tracking: Extensive symptom tracking capabilities.
- Pregnancy Planning: Tools and information for those planning to conceive, including fertility awareness methods and basal body temperature tracking.
- Pregnancy Tracking: Guidance and support for pregnant women, including gestational age, fetal development milestones, and symptom management.
Pros
- Simple and easy-to-use interface
- Attractive design
Cons
- Limited in-depth information, especially on astronomy, with the free subscription
8. Wocute - sister in your life
Wocute, known as “Sister in Your Life,” is a unique period-tracking app that combines functionality with fun.
It helps users monitor their cycles, symptoms, and overall health while featuring charming illustrations, animated characters, and delightful sound effects.
This playful approach makes period tracking a more enjoyable experience.
Key Features
- Cycle Tracking: Monitors menstrual cycles, ovulation, and fertility with an intuitive interface.
- Symptom Logging: Allows users to record and track various symptoms and moods throughout their cycle.
- Personalized Insights: Provides tailored insights and predictions based on individual health data.
- Health Reminders: Sends notifications for upcoming periods, ovulation, and other important events.
- Educational Resources: Offers information on menstrual health, reproductive wellness, and self-care tips.
Add These 6 Features to Build a Successful Period Tracking & Women’s Health App
When developing a period tracking and women’s health app, incorporating successful features from existing apps can guide you in creating a valuable tool. Here’s a breakdown of essential features to consider:
Ensure Compliance with Data Privacy Laws: (Very Important)
Complying with data privacy laws is essential for developing a women’s health tracking app. Protecting user data from cyber threats is crucial, and adhering to relevant regulations helps ensure this protection.
Here’s what you need to know:
Understand Local Regulations: Different regions have specific laws for data privacy. For instance:
- HIPAA is required in the USA.
- PHIPA applies in Canada.
- PIPEDA is for Ontario.
- GDPR covers the European Union (EU) member countries.
Conduct Compliance Audits: To avoid the risks of non-compliance, which can lead to cyber-attacks and hefty fines, perform a thorough compliance audit.
Hire Experts: Work with skilled compliance professionals to ensure your app meets all necessary legal requirements.
Ensuring your app complies with these laws not only protects user data but also helps avoid legal issues and build trust with your users.
