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US-Based Healthcare Staffing App Raised $174.5M: Know How to Build On-demand Nurse Staffing Platform

Quick Summary: Another day, another news of a healthcare staffing app raising funds!

This time, it is US-based Trusted Health.

As per official reports, Trusted Health revealed the closing of its successful series C funding round worth $94 million and its undisclosed series B funding round worth $55 million.

In the series A funding round, they acquired $20 million while in the seed funding rounds, they got $4 million and $1.5 million.

The startup – Trusted Health – offers an AI-based job-matching platform, focused on nursing jobs.

Using this platform, nurses can easily find jobs as per their preferences. And it also helps healthcare entities meet staffing challenges while letting them be more focused on quality care delivery.

So, if you are planning to build a healthcare staffing app — understanding the business, technical and compliance moves of Trusted Health will surely help in your journey.

What is a healthcare staffing app and how does it work?

A healthcare staffing app connects healthcare entities (clinics, hospitals) with healthcare professionals for short-term and long-term hiring purposes.

It works in both directions – healthcare professionals can find & apply for the jobs that completely fit their preferences and healthcare entities can search for appropriate candidates and send job requests.

Healthcare staffing app follows the on-demand model as it enables healthcare professionals to find and accept jobs on short notice. On the other hand, allows healthcare entities to hire professionals on short notice for a specific task.

If not startups, healthcare staffing agencies can use the platform to maintain their staff, assign jobs, and monitor each scheduled, ongoing, and delivered job.

The following is the most detailed explanation of how a healthcare staffing app works:

healthcare staffing app

Who uses the healthcare staffing app?

The healthcare staffing app can be used by various individuals and organizations involved in the healthcare industry. Some of the key users of healthcare staffing apps include:

Front #1: Healthcare professionals

Healthcare staffing apps cater to healthcare professionals looking for job opportunities. They can use this app as it provides them with greater flexibility and control over their work schedules.

  • Healthcare professionals create their accounts by adding all their personal, educational, and professional information.
  • They are now able to search all nearby jobs posted by healthcare entities.
  • They can filter out searches based on hourly wage, shift timing, location, etc.
  • They can also add their job preferences to receive relevant job requests from healthcare entities.
  • If they find the job they are looking for, they can easily apply for it which either gets approved or declined by the healthcare entity which has posted that job.

Front #2: Healthcare entities

Hospitals, clinics, nursing homes, and other healthcare facilities can use healthcare staffing apps to manage their staffing needs.

These apps allow them to quickly and easily find and hire qualified healthcare professionals, manage scheduling and timekeeping, and streamline administrative tasks such as payroll and benefits.

  • Healthcare entities create accounts by adding business information.
  • If a hospital requires a healthcare professional, an authorized person from that hospital can search for them, and send job requests.
  • Here, the professionals can either accept or decline job requests.
  • Hospitals can also create a new job by adding all details and waiting for a candidate to apply for it.
  • When a candidate applies for that listed job, the hospital reviews the candidate’s profile and either accepts or declines the job request.

Front #3: Healthcare staffing agencies

Healthcare staffing agencies use staffing apps to manage their staffing operations, including:

  • Recruitment
  • Credentialing
  • Scheduling
  • Other administrative tasks

These apps allow them to manage their workforce more efficiently and effectively.

  • It acts as a medium between healthcare entities and professionals.
  • If working on AI, it suggests jobs to professionals based on their preference and suggests candidates to healthcare entities based on job type.
  • It enables the candidates to rate & review hospitals and enables hospitals to rate & review the professionals.
  • Hospitals can manage all listed jobs and hire healthcare professionals from their dashboards.

What are Healthcare Staffing Agencies and their benefits?

A healthcare staffing agency is a company that specializes in recruiting and placing healthcare professionals at healthcare facilities such as hospitals, clinics, nursing homes, and other medical institutions.

Healthcare staffing agencies work to match the needs of healthcare facilities with qualified and experienced healthcare professionals.

They may also provide other staffing services such as workforce management, training, and HR support.

These agencies play an essential role in ensuring that healthcare facilities have the staff they need to provide quality patient care.

5 impactful benefits of healthcare staffing agencies

1. Access to a large pool of qualified healthcare professionals:

Healthcare staffing agencies have access to a wide range of healthcare professionals, including nurses, physicians, therapists, and other allied healthcare professionals.

Meaning, healthcare facilities can quickly and easily find the right professionals to fill their staffing needs.

2. Flexibility in staffing:

Healthcare facilities often have fluctuating staffing needs based on patient volume, seasonal changes, or other factors.

Healthcare staffing agencies can provide temporary, contract, or permanent staffing solutions, depending on the facility’s needs.

This provides flexibility and cost-effectiveness for healthcare facilities.

3. Streamlined hiring process:

Healthcare staffing agencies handle the entire hiring process, from recruitment to onboarding, background checks, and other necessary paperwork.

This saves time and resources for healthcare facilities, allowing them to focus on patient care.

4. Reduced administrative burden:

Healthcare staffing agencies can handle administrative tasks such as payroll, benefits, and tax filings for the healthcare professionals they place.

It reduces the administrative burden on healthcare facilities and allows them to focus on their core operations.

5. Quality assurance:

Healthcare staffing agencies typically have a rigorous screening and credentialing process for their healthcare professionals.

This ensures that the professionals they place are qualified, experienced, and meet the necessary regulatory and compliance requirements.

Healthcare staffing agencies provide a valuable service to healthcare facilities by helping them meet their staffing needs quickly, efficiently, and cost-effectively while ensuring high-quality patient care.

Why is there a good market opportunity for building a healthcare staffing app like Trusted Health?

Well, if there wasn’t market potential, investors would never have invested a whopping $174.5 million in Trusted Health!

However, the skyrocketing market isn’t the only reason.

There are 3 more reasons that indicates developing healthcare staffing app is the highly profitable idea.

Reason #1: A severe labor shortage in the healthcare industry

There had already been ever-lasting healthcare labor shortages in the USA. And the COVID-19 pandemic made it worse.

According to the U.S. Bureau of Labor Statistics, US Healthcare added 44,000 jobs in February, compared with the average monthly increase of 54,000 over the prior 6 months.

In February, job growth occurred in hospitals (+19,000) and nursing and residential care facilities (+14,000). And if we talk about the future, there will be a shortage of around 30000 nurses by 2025 in the USA.

One of the prime reasons for this massive healthcare labor shortage is altered job preferences.

Healthcare professionals are no longer ready to work in stressful conditions which affect their mental health and put their physical health in trouble. Because they already have suffered a lot during the initial waves of the pandemic.

But technology can help these professionals to find the jobs they are looking for. They can search and apply for jobs that offer them flexibility, safety, and a good salary.

Many professionals prefer part-time jobs for the short term without any work commitment which they can easily search and apply for using an on-demand healthcare staffing platform.

Meaning, the healthcare staffing app has the potential to help professionals in finding jobs that completely suit their work-life balance.

Reason #2: Everyone loves choices! (Healthcare Professionals too)

In the past, healthcare professionals lacked choices when it came to their professional careers.

And the root of that problem was their incapability to compare multiple jobs and select the one which offers them mental peace as well as higher wages than industry standards.

But now using a medical staffing platform, healthcare professionals can first find all listed jobs as per their preferences and then compare all short-listed jobs to select the most suitable job for them.

Reason #3: Hospitals want to save staff expenses

To reduce overall staff expenses, hospitals no longer prefer to hire a workforce of full-time employees.

They instead follow a hybrid model under which they fill only some percentage of open positions and hire the rest of the positions as per demand for a short time.

For instance, they temporarily fill all nursing positions during December and January when there are more chances of ‘high demand’ in ER visits.

And when there is low demand, they run the practice with only permanent nurses.

So, with an on-demand healthcare staffing app, we can empower hospitals and clinics to hire temporary clinical staff on short notice with ease.

Top must-have features you must add to your medical jobs marketplace

Here, it is worth mentioning that there will be three different app modules – one for healthcare professionals, one for healthcare entities, and one for admin or healthcare staffing agencies.

App features for healthcare professionals:

  • Profile creation
  • Upload documents
  • Search for jobs
  • Apply search filters
  • Save favorite
  • Explore job suggestions
  • Set job alerts
  • Make job request
  • View job information
  • Compare 2+ jobs
  • Set preferences for jobs
  • Accept/decline job request
  • Earning report
  • Past and upcoming jobs
  • Rate & review entities
  • Customer support

App features for healthcare entities:

  • Profile creation
  • Post jobs
  • Search for healthcare professionals
  • Apply search filters
  • Send job requests
  • Explore candidates profiles
  • Accept/decline job requests
  • See all posted jobs
  • Promote the posted job
  • Dashboard to track each hired employee
  • Rate & review the candidates
  • Customer support

App features for admin/healthcare staffing agencies:

  • Users (nurses, healthcare entities) management
  • Payment & dispute management
  • Customer support team dashboard
  • Promo codes, referral codes, in-app promotion management
  • Heat map and analytics

Things that can help you attract a larger user base and boost revenue

Surviving in the healthcare industry market is not a cakewalk.

You have to be unique to sustain the revenue and user growth of your healthcare staffing portal.

Following are the 4 ideas that can boost your revenue from the healthcare staffing portal.

Leveraging technology:

Leveraging technology, such as artificial intelligence and machine learning, can help to improve the efficiency of the platform and increase revenue.

For example, using AI to match healthcare professionals with job openings can help to reduce the time and cost associated with staffing.

Offering additional services:

You can also offer additional services such as training programs, career development resources, and networking opportunities for healthcare professionals.

These services can be provided for an additional fee and can help to increase revenue.

Implementing a referral program:

A referral program is a great way to incentivize current users to refer new users to your platform.

This can be done through discounts on fees, cash rewards, or other incentives that encourage users to refer their colleagues to your platform.

Optimizing the user experience:

By improving the user experience on your platform, you can increase user engagement and retention, leading to increased revenue.

This can be achieved by improving the platform’s design, functionality, and ease of use.

Following are the 4 ideas that can help you attract a larger user base for the healthcare staffing portal:

  • Tools to support nurses with their physical and mental health
  • Real-time chat with experts
  • Compensation transparency
  • Timecard tracking

Explore our 17-step process of developing a healthcare on-demand staffing platform

app development process

That was the app development process. Now, let us share our project delivery approach

app development approach

Beyond Technology: We are Healthcare Professionals

We specialize in healthcare IT projects and have spent over 8 years perfecting our craft.

Our extensive knowledge of clinical workflows, medical billing structures, compliance laws, and interoperability standards means that we understand the complexities of healthcare software inside and out.

A detailed guide: What is Healthcare Interoperability?

With our dedicated team of healthcare UI/UX designers, developers, compliance specialists, QA engineers, and business analysts, we can help you build a world-class healthcare staffing platform with all the advanced features you need. Our agile methodology ensures rapid app delivery within the set timeline, and our startup-friendly pricing makes our services accessible to all.

At our company, we are committed to helping healthcare providers and patients alike. Our purpose is to take your healthcare staffing app idea from conception to execution with our 3E- expertise, experience, and experts!